Understand the move
Review your goals, estimated proceeds, next-home financing and timing. Decide whether selling now is the right path.
THE ART OF SELLING WELL · THE BROKER TEAM
Every detail.
Every angle.
Every advantage.
Your home. Presented with intention. Launched with presence. Negotiated with your bottom line in mind.
Picture my home’s launch ↗Free Seller Net Proceeds & Strategy ReviewNo listing agreement required
Stock footage · Illustrative home tour, not a client testimonial
THOUGHTFUL FROM THE FIRST CONVERSATION
Not just a place.
Your next great move.
It deserves a plan that connects how it looks, how buyers experience it, and what the final terms mean for you. We start with your goals and your numbers—then shape the preparation, presentation and launch around them.
YOUR HOME. YOUR POSSIBILITIES.
Picture the launch.
Make it yours.
A few choices turn a big idea into a useful starting point. No address or contact information needed to explore.
START WITH WHAT MATTERS
What would a great move do for you?
Step 1 of 4
THE SALES PROCESS
Every detail.
Working together.
Prepare with intention
Walk through condition, repairs, decluttering and staging priorities. Agree on a budget before spending.
Create the story
Plan professional photography, a cinematic property film and social edits that accurately show what makes the home distinct.
Launch with a plan
Coordinate listing availability, property details, social posts, agent outreach and showing access.
Listen and negotiate
Review buyer feedback and market response. Compare price, credits, financing strength, contingencies and dates.
Manage the finish
Track contractual deadlines and closing coordination so the next chapter stays connected to the plan.
BEFORE THE FIRST SHOWING
Prepare the home.
Protect the budget.
More renovation is not automatically a better return. We identify the work worth investigating before you commit.
- Presentation walkthrough and preparation priorities
- Decluttering, light, furniture placement and staging discussion
- Repair bids and disclosure questions to investigate
- Photography-ready checklist and launch schedule
Your scope and third-party services are agreed for your property. Costs, scheduling and availability vary.
PROFESSIONAL VIDEO + SOCIAL STORYTELLING
Make the first impression
worth stopping for.
A cinematic property story. A quick vertical tour. A useful carousel. Each format gives a buyer another way to understand the home—and a clear next step.
THE BROKER TEAMSAMPLE CREATIVE
A home worth experiencing.
Explore the story ↗01 / THE PROPERTY FILM
An architectural introduction, room-to-room flow and the details a buyer wants to see.
THE BROKER TEAMSAMPLE CREATIVE
The detail that draws you in.
Explore the story ↗02 / THE VERTICAL TOUR
A focused opening, clear captions and a showing invitation for Reels and Shorts.
THE BROKER TEAMSAMPLE CREATIVE
A closer look at what matters.
Explore the story ↗03 / THE SOCIAL CAROUSEL
Photography, floor-plan context and useful property details in an easy-to-save post.
Concept layouts, not published posts or client results. Actual listing media uses the property’s approved photography and video; illustrative visuals do not replace accurate property information.
FROM ATTENTION TO A CONVERSATION
Get noticed.
Then get strategic.
Play an illustrative launch, then compare three possible offers. The point is not a big view count—it is understanding the opportunities and negotiating the terms.
ILLUSTRATIVE CAMPAIGN · NOT ACTUAL RESULTS
Hypothetical video views0
Visibility is the beginning.
Qualified interest is what we work toward.
A possible launch journey
01LaunchProperty film + launch assets
02AttentionReels, carousels + distribution
03ConversationsQuestions, showings + feedback
04Offer reviewCompare competing terms
These invented figures demonstrate the process, not past performance or a forecast. Views do not guarantee inquiries, offers or a sale. Multiple offers depend on the property, price and market.
MULTIPLE-OFFER SCENARIOThree offers.
Three offers.
One clear comparison.
If more than one buyer makes an offer, we look beyond the price to credits, financing, contingencies and your timing.
Offer B · Illustrative
- Offer price
- $890,000
- Credits + repair allowances
- −$5,000
- Remaining before other costs
- $885,000
More remaining before other costs. Financing and contingencies still need review.
Not net proceeds. Payoff, taxes, compensation and other costs are not included.Enrique Pelayo Jr.Owner & Designated BrokerReal estate + mortgage perspective
MORE THAN A HOME VALUE
What would selling
actually do for you?
An online estimate does not account for your payoff, a buyer’s credit request, the work a home needs or the cost of your next purchase. Those are the details that turn a price into a decision.
We start with your situation. Then we put the numbers and choices on one page.
Estimated net proceeds
See the working assumptions for payoffs, negotiated compensation, excise tax, closing costs and seller credits.
Sell, keep, rent or wait
Compare the questions and tradeoffs that matter for your next chapter.
A coordinated next move
Consider how financing, timing and contingencies affect your negotiating position.
Your next steps
Get Enrique’s recommendation, what needs verification, and what to investigate before spending on preparation.
ADVICE FIRST. YOUR BOTTOM LINE ALWAYS.
Your property.
The whole picture.
I’m Enrique Pelayo Jr. My background in mortgage lending helps me consider the price, financing, credits and timing together. I help you understand what the terms mean for your cash and your next move—then negotiate with those priorities in mind.
Sometimes the next step is listing. Sometimes it is preparing, keeping the property or waiting. We can talk through the options before you decide.
Enrique Pelayo Jr.Owner & Designated Broker · The Broker Team
WA Real Estate License #24653 · English & Español
MAKE YOUR NEXT MOVE WITH A STRATEGY
Start with clarity.
Decide with confidence.
- Tell us the property and your timeline.
- Download your branded seller guide immediately.
- Enrique reviews your situation and prepares your personalized breakdown after confirming the assumptions.
The guide is ready now. The personalized review is prepared for your property, not automatically generated.
A FEW GOOD QUESTIONS
Before you begin.
Is this an instant home valuation?
No. Enrique reviews your property and assumptions before preparing a preliminary estimate. This is a planning review, not an appraisal, payoff quote or guaranteed sale price.
What if keeping my home makes more sense?
That belongs in the conversation. We can compare selling, keeping, renting or waiting around your cash needs, costs, timing and next move. A rental projection needs verified income and expense assumptions.
Do I have to sign a listing agreement?
No listing agreement is required to request this free review or have the initial conversation. If you later choose representation, services and negotiable compensation are agreed in writing.
Will this tell me exactly what I will receive at closing?
It is a preliminary estimate, not a final settlement statement. Actual proceeds depend on the accepted price, negotiated terms, payoffs, taxes, fees and closing date.
What happens after I submit?
You receive the seller guide immediately. Enrique reviews your request and follows up about any missing information before preparing your one-page strategy review. You can book a conversation at any time.